Educating your prospect is the key to the MYM philosophy for successful marketing. We believe that people want to make the best decision possible. Arm your prospects with information, and you’ll already have their trust and their ear.
Contractor Standards Guide (CSG):
The centerpiece of your prepositioning kit, the Contractor Standards Guide show prospects 20 standards to expect in a contractor broken down into 4 categories: financial stability, reputation, professionalism, and workmanship. Available in a 24-page version or a mini 8-page version, this kit will let your prospects know from the get-go that you mean business – fair business.
Product Report:
Educate your prospects on what to know and look out for when buying the products or services you sell. Reports are 12-16 pages in length and are available for windows, doors, sunrooms, roofing, metal roofing, gutter protection, siding, seamless siding, design/build, and painting. Other may be available. Just ask.
Cover Letter:
This short one-page letter gives your company a professional image while informing the prospect of the next step in his/her conversion. Two versions are available – one for appointments that have been set and one for prospects who have only requested information.
Presentation Folder:
A professional-looking presentation folder will go a long way to gaining credibility while giving you a convenient package to hold the rest of your prepositioning materials. Several designs are available
Pre-positioning Material FAQs
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Item
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MYM Client Price
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MYM Insider Price
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Non-Member Price
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Standard Ad1
11+ Day Turnaround
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Included
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$695
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$995
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Express Turnaround2
7 to 10 days
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NA
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+$100
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+$150
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Express Turnaround
4 to 6 days
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NA
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+$250
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+$350
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Express Turnaround
2 to 3 days
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NA
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+$400
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+$600
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Express Turnaround
Next Day
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NA
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+$500
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+$800
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Multi-Page Discount3
4 to 6 Pages
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NA
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10% Off
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10% Off
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Multi-Page Discount
7 to 10 Pages
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NA
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15% Off
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15% Off
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Multi-Page Discount
11+ Pages
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NA
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20% Off
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20% Off
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1Standard ads are up to 8.5" x 11" and include copywriting, graphic design, and up to two revisions. Two sided postcards count as one ad. Multi page documents like brochures and reports are counted as one page per face/page.
2Express turnaround not always available. Ask an MYM representative for details.
3Multi-page discounts are only valid for orders placed at one time. If you need several ads produced over time, you may only receive the discount if you pre-pay.
Check out our Video/ DVD Creation Site to modernize your prepositioning package. | 
